View Full Version : Fast Food- Advertising Vs. Reality
PaulKTF
11-07-2007, 01:54 AM
dmckean
11-07-2007, 02:35 AM
That is interesting. The only two that look more appetizing in the real life photos than the advertisements to me are the 'Subway six-inch turkey breast and ham sub' and 'McDonald's Sausage McMuffin'.
Some of those before pics don't look too hot either. :gag:
His Masters Vice
11-07-2007, 03:16 AM
Well, the KFC "Famous Bowl" looks like a heap o' crap, with something resembling cheese on it, in the "before" pic. In the "after" pic it looks a heap o' crap wallowing in an ocean of plastic cheese.
My heart is happy that KFC don't sell that particular item in Australia.
Some of the other items are scarcely more attractive, either in their phony "before" gussied-up form or their actual "after" reality... :eek:
andrewz
11-07-2007, 03:58 AM
I think the person who took the photos of the items of food chose the worst examples he could possibly find. Yeah, sometimes it looks like idiots put the food together, but a lot of times they do closely resemble the advertised photos.
macready
11-07-2007, 04:36 AM
Well, the KFC "Famous Bowl" looks like a heap o' crap, with something resembling cheese on it
I've always said that most new menu items at fast food restaurants are just recombinations of their existing ingredients, and the "Famous Bowl" is the most terrifying example of that I can imagine.
The sandwich photos almost always show fluffy leaf lettuce, but the actual sandwiches come with iceberg.
dmckean
11-07-2007, 04:43 AM
I've always said that most new menu items at fast food restaurants are just recombinations of their existing ingredients, and the "Famous Bowl" is the most terrifying example of that I can imagine.
The sandwich photos almost always show fluffy leaf lettuce, but the actual sandwiches come with iceberg.
It's funny how much those "famous bowls" look like the pans of leftovers I feed to the dog every night!
Laservampire
11-07-2007, 05:19 AM
That Arby's burger made me want to vomit.... looking at the advertising photo! :eek:
It looks sentient.... :sigh:
Chip TRG
11-07-2007, 05:50 AM
I'm sorry, but that REALITY Subway photo looks like advertising to me. Our local Subway sandwiches end up looking like the Arby's roast beef more than anything else.
Although, to be honest...I haven't had Arby's in years. Now I'm hungry.
DAMN THIS THREAD!!!! :D
reechie
11-07-2007, 06:28 AM
The sandwich photos almost always show fluffy leaf lettuce, but the actual sandwiches come with iceberg.
SHREDDED iceberg lettuce...all the nutritional value and flavor of polyester with the texture of Easter basket grass... *BLEAH!*
brew ziggins
11-07-2007, 06:33 AM
They've been showing Falling Down on one of the cable channels lately. I love the scene where Micheal Douglas (after a pretty funny 'we don't serve breakfast after 10:30' debate, as the clock shows 10:31) orders a buger and then compares the sorry lump he is handed to the glamour shot on the sign over the counter.
Gotta love having a machine gun in those situations...:D
I think the person who took the photos of the items of food chose the worst examples he could possibly find. Yeah, sometimes it looks like idiots put the food together, but a lot of times they do closely resemble the advertised photos.
It evens out. The photographers for the restaurant chains took shots of the best examples they could "find" :)
scotto
11-07-2007, 06:44 AM
It evens out. The photographers for the restaurant chains took shots of the best examples they could "find" :)
Rather, the best made-up and constructed examples they could get the prop stylists to create.
Chip TRG
11-07-2007, 07:19 AM
Rather, the best made-up and constructed examples they could get the prop stylists to create.
Indeed!
Many years ago, I saw a documentary on food photography, and they showed some of the tricks used. After they get done with it, that food you see in the pics is 100% unedible.
I remeber that they claimed they used Elmer's glue as "milk" in pics of cereal in bowls.
Ain't trick photography fun? ;)
Grant
11-07-2007, 07:44 AM
Sometimes my food does look like it's supposed to.
bluesbro
11-07-2007, 08:06 AM
Very interesting comparison....
http://thewvsr.com/adsvsreality.htm
Not all of them look THAT bad. I think its naive to think that a 5 buck burger or 3 dollar burrito will look exactly like the advertisement.
James RD
11-07-2007, 09:09 AM
The McDonald's Filet O Fish sandwiches have always looked like that. I'll bet if you had put one in the frig 30 years ago and took it out this morning it would look the same. I believe the bun is made from some kind of rubber-like, space-age material.:)
Chip Z
11-07-2007, 11:42 AM
Indeed!
Many years ago, I saw a documentary on food photography, and they showed some of the tricks used. After they get done with it, that food you see in the pics is 100% unedible.
I remeber that they claimed they used Elmer's glue as "milk" in pics of cereal in bowls.
Ain't trick photography fun? ;)
I remember that glue example as well. IIRC, since it was a cereal commercial they were obligated to use real cereal. Glue was definitely substituted for milk.
Not all of them look THAT bad. I think its naive to think that a 5 buck burger or 3 dollar burrito will look exactly like the advertisement.
Took the words right out of my mouth. I don't think any of those items look disgusting... they just look like fast food. Everybody that's moaning about how gross these things look was undoubtedly singing a different tune the last time they went to BK and scarfed down one of the items pictured.
Try this: take a picture of the next weekday dinner you make at home, and I bet you five bucks it won't look any more or less appetizing than the KFC or Taco Bell pics.
lukejosephchung
11-07-2007, 01:33 PM
This whole thread sounds like a new episode of AMC's "MAD MEN"!!!:p :D
-Alan
11-07-2007, 07:46 PM
This reminds me of Glamour Shots before and after photography.
http://glamourmakeoverstudios.com/before_&_after_ii.htm
BILLONEEG
11-08-2007, 08:13 AM
I was wrongfully terminated from McDonalds recently (district supervisor investigating to correct this issue) & I can tell you that from my McDonalds, nothing turns out the way it should look. A common problem each day is that there will be five or six people behind the counter talking & goofing around while they have only one person working the grill area & making sandwiches. Add to this the fact that the person in the grill area is pushed to "get those sandwiches made quickly!!!" so they slap the things together.
Advertising-When you look at a picture in a menu or on a menu sign, look at the ingredients' size & how they are placed in the picture. For example, the picture of a Big Mac shows two nice sized burger patties. The reality is that when the sandwich was made the (small) beef patties were placed to the side on the stack & the picture was taken from the side where the meat sticks out. The right picture of the roast beef sandwich above is very similar to how our sandwiches turn out. Also, if you look at the left picture you'll notice a slight tilt of the top of the bun which shows you the meat is not even & they're showing you the thicker (more meaty) side.
Doug Sclar
11-08-2007, 08:18 AM
I had a friend who was a master chef. He made great tating food, but every once in a while he got involved with food shows where it was all about looks and presentation. The food in those events was general not eddible. I never could see the point of that.
music4life
11-08-2007, 08:36 AM
I've always said that most new menu items at fast food restaurants are just recombinations of their existing ingredients, and the "Famous Bowl" is the most terrifying example of that I can imagine.
The sandwich photos almost always show fluffy leaf lettuce, but the actual sandwiches come with iceberg.
Someone I know used to work for Wendy's years ago, and he told me that the chili is made from leftover hamburger meat from the day before. Whenever a patty broke on the grill, it would get used the next day for the chili.
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